...a consistently high standard of problem solving...

 

Craig Oldham (remember Craig? He did this) has lent me his copy of Graphic design: visual comparisons by Fletcher/Forbes/Gill. Another of the Studio Vista series, this one's quite possibly the bestest with many ace examples from "back in the day" (as they say). Top names abound with Lois, Dorfsman, Gerstner, Rand, Bass, Lubalin, Schleger, BJ, et cetera, et cetera, et cetera all represented...

   

   

   

...and there's some essential, timeless wisdom from the "Ideas" School. And a photo of three handsome devils.

  

So, big thanks Craig! It'll be returned shortly.

Comments

[Paul Gorman]

Hello

Great post.

This was a favourite of Barney Bubbles - it came out in his final year at college. I've been given his copy of this book and also Illustration: aspects and directions by Bob Gill and John Lewis. Had been working on a blog about them so now will def post a follow-up to this.

They are indeed handsome devils.

Best

PG

[Richard]

Hi Paul,

Thanks.

Really, really enjoyed the book. So evocative. Been listening to Hawkwind ever since.

[Paul G]

And I've got back into Kevin Coyne.
Who'd a thunk it? Though, of course, Johnny Rotten did play Eastbourne Ladies from Marjory Razorblade on his famous 77 Capital Radio show, so it's always had a place in my cold punk heart.

[Gina Federico]

One of the spreads you show in this post is the Woman's Day "She's Got To Go Out" ad that my father, Gene Federico, designed. Good choice! Nice to see it here, on my first visit to your blog.