In 1956, Penguin's Head of Design Hans Schmoller asked Abram Games to come on board as a Consultant Art Director. The publisher was about to embark on its first foray into the world of the full colour pictorial cover. A bold and ill-fated move; the experiment was short-lived as the public were confused by such unnatural work.
Strange to think that mere full colour covers could have caused such controversy, but they did so Allen Lane pulled the plug. But not before Games had designed a new cover grid and rolled out thirty two editions; some designed by himself and others out-sourced to a select number of illustrators.
This whole episode in Penguin's rich history has now been captured by Games' own daughter Naomi; Abram Games and Penguin Books has been published by the Penguin Collectors Society and includes reproductions of the entire series of covers. It's available to non-members for a mere £9 from the Society's online shop – along side a whole load of other great publications from the PCS.